Virgin Media with 4,209,500 broadband subscribers offers 50% discount for 6 months on its broadband packages. The telco has reformulated its packages by focusing mainly on triple and quad play and as the result the number of triple play subscribers (Internet, TV and voice) rose from 2.6 million at the end of the third quarter 2011 to over 2.7 million (5% YoY growth) at the end of the third quarter 2012 which represents 65% of total Virgin Media broadband subscribers. The number of quad play subscribers rose from 658 thousands to 757 thousands (15% YoY growth) during the same period. Due to the new pricing policy the blended ARPU with 2% YoY growth stood at €60. Some examples of broadband tariffs are given in the table below:

Quantum-Web uses a variety of econometric models, statistical techniques and in-depth market behavioural analysis to provide comprehensive market intelligence in telecoms and media industry.

For more information about the findings of this press release and Broadband Tariffs Database or Quarterly Broadband Tracker contact Qmars Safikhani, Head of Analytical Research at Quantum-Web +44 (0) 20 3286 9570 or This email address is being protected from spambots. You need JavaScript enabled to view it.